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Articles for: Link Building

The Ultimate Guide To Broken Link Building in 2025

Broken link building involves locating relevant broken pages and links and then reaching out in an effort to turn them into backlinks to your own site.

Nofollow Backlinks vs. Dofollow Backlinks

Learn about nofollow backlinks vs dofollow backlinks with our expert insights on when to use each, and how they affect website rankings and credibility.

What is Link Spam and How Does it Impact Your Search Rankings?

Link Spam refers to low quality linking practices to manipulate Google's algorithm. We break down how to identify, avoid and recover from link spam.

How Many Backlinks Do I Need To Rank?

To figure out how many backlink you need to rank, consider your competition, your sites authority, content quality, and backlinks authoritativeness.

How Focusing on Link Equity Will Improve Your Link Building

Link equity is crucial to success when link building. Carefully choosing domains that will pass more link juice to your site helps improve rankings faster.

What is a Link Exchange and Will it Improve SEO?

Link Exchanges are when two sites both have backlinks pointing to each other. Learn how reciprocal linking impacts your SEO and rankings.

How to Find Competitor Backlinks

Want to find competitors backlinks and improve rankings? We show you how to do competitor backlink analysis to gain the best links for your site.

What is a Backlink Profile? How to Understand and Analyze Your Profile

Your backlink profile is the collection of backlinks pointing to your website. Here you’ll learn how to find and analyze your link profile for SEO.

Beware of PBNs – Private Blog Networks for SEO?

While private blog networks can be used to improve rankings, we show you why we don't use them for our clients and never recommend them in your strategy.

16 Benefits of Link Building that Create Growth

The most important benefits of link building fall into three categories: more traffic, higher rankings, more revenue. We outline these, and other benefits.

What are Toxic Backlinks? How to Find and Remove Them

Toxic backlinks are damaging to your search results ranking. Here are some ways you can find and remove toxic backlinks.

What Are the Advantages of Using Link Building Software?

Our powerful link building software can boost your link building efforts. Try out the best link building software from Vazoola!

Offering Link Building for Agency Growth

Agencies have an opportunity to grow their revenue by offering link building to their clients. Learn how you can grow your agency through link building.

How To Increase Organic Traffic

We answer the question “what is organic traffic”. Here we'll cover topics on how to increase organic traffic going to your website.

Inbound Links: What Are They and How Do You Get Them?

Inbound links are extremely important if you are looking to ramp up your SEO campaign. Google uses a website's link profile when ranking in search results.