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Articles for: Google Algorithm Updates

How Google Search’s Engine Works & How to Get on Page 1

How search engine visibility works in 2025, what we know about how Google ranks content, and what to do to get on page 1 of search and stay there.

What Is New with Google Shopping 2025?

Google Commerce president Bill Ready announced in a blog post that the search engine’s Shopping tab will now feature mostly free listings.

Google Ranking Dropped Dramatically? Here's What to Do

No matter how negative a Google core update impacts your site’s search rankings, you can recover. 3 factors that impact search rankings and how to recover.

Google's Top 20 SEO Ranking Factors That Will Matter in 2025

These are the most important factors that positively and negatively impact Google search, based on the latest algorithm and SERP updates.

Google’s 170-Page Search Quality Rater Guidelines for 2025

We read Google's 170-page guide for Search Quality Raters. Here are our 5 takeaways that websites, content marketers and SEOs should know for 2025.

Core Web Vitals Effect on Income and Traffic

Core web vitals are a key part of user experience and focusing on Google core web vitals is now a requirement for staying competitive in search.

Google's Website Page Experience New Algorithm: What You Need to Know

This upcoming change will focus on page experience by evaluating websites' values based on how positive users find their overall experiences on the site.

What Is Google's BERT Update and How Will it Impact Brands?

Google’s latest algorithm update BERT is designed to benefit internet searchers, but it will also affect content marketers.

What You Need to Know About Google's NoFollow Update, Sponsored Rel Tags, and UGC

Google adds two new link attributes to NoFollow. The new policy preserves the NoFollow function but expands it to differentiate between uses with additional tags.

How to Tell if Penguin is Affecting Your Website

Google developed the Penguin algorithm in response to SEOs that were gaining the first-page rank by utilizing manipulative linking tactics.