Casey Bjorkdahl

Casey Bjorkdahl is one of the pioneering thought leaders in the SEO community. In 2010, Casey co-founded Vazoola after working for a Digital Marketing Agency for five years in New York City. Vazoola is now one of the fastest growing and most widely recognized SEO marketing firms in the country.

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Meta Description: Proper Length and Best Practices

Meta descriptions help you to get attention in the search engines. Learn about proper meta description length and view a meta description example within.

What Is URL Structure in SEO?

Do you want to increase your online visibility? If so, you need to think about your URL structure and URL optimization. Both matter for SEO.

Focusing Your Content Around Search Intent

Are you curious about search intent and the different types of user intent? Take a look at a few key points below, and learn more about search intent.

How Long Should a Blog Post Be?

Are you wondering how long should a blog post be? If so take a look at a few important points to consider about the average blog post length for seo

How To Increase Organic Traffic

We answer the question “what is organic traffic”. Here we'll cover topics on how to increase organic traffic going to your website.

The Importance of SEO Content Optimization

SEO optimized content is key for getting found in search. Learn how to execute proper SEO content and the value it will drive for your site.

An Overview of Instagram Influencer Marketing

Instagram influencer marketing has taken the internet by storm. Brands have taken to the social media platform to spread awareness and promote their products

Using Image Alt Text for Image SEO

Every image on your site should have an alt text or title tag attached to it. Learn more about alt text for images and image SEO here.

How Does the Google Search Engine Work?

Ultimately, if you want to show up on the Google search engine, you need to answer the question "how do search engines work".

SEO vs SEM: How They Influence Content Strategy

Learn how search engine optimization (SEO) and search engine marketing (SEM) play an important role in online visibility!

Inbound Links: What Are They and How Do You Get Them?

Inbound links are extremely important if you are looking to ramp up your SEO campaign. Google uses a website's link profile when ranking in search results.

SEO Writing: What Is it and Why Does it Matter?

Learn about SEO writing, how to perform seo copywriting, and valuable seo content writing tips.

Small Business SEO: How Can You Run an Effective Campaign?

Smaller businesses have great opportunities in today’s digital marketplace to reach large numbers of potential customers using the latest SEO practices

What Is Local Citation Building and How Can it Grow Your Business?

If you are interested in building a local business, then you need to focus on local citation building. Learn about local SEO citations for your business!

Local SEO and it's Importance

Local SEO helps people in your local area find your business through search engines. This local SEO guide will get you started before hiring an SEO expert