Casey Bjorkdahl

Casey Bjorkdahl is one of the pioneering thought leaders in the SEO community. In 2010, Casey co-founded Vazoola after working for a Digital Marketing Agency for five years in New York City. Vazoola is now one of the fastest growing and most widely recognized SEO marketing firms in the country.

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Strengthen Your SEO Foundation With Pillar Pages and Topic Clusters

An SEO foundation is strengthened by content pillars & pages to support the pillars. What are the types of pillar content? Real examples of pillar content.

Our Best Link Building Outreach Emails: Tips and Templates (2025)

Write effective link building outreach emails to ask for backlinks. Key elements, best practices and email templates for successful outreach.

How to Improve SEO Ranking

How can you rank higher in search, when top spots are dominated by high-authority sites (like Google, Reddit, and YouTube)? Tips to boost SEO rankings.

How Long Does SEO Take to Work?

Why does SEO take so long? 6 factors affect how long it takes SEO to work. Plus: tips to 'speed up' your rankings and SEO timelines for new vs existing sites.

What is Link Prospecting?

Without prospecting, link building doesn't work. We'll show you how to prospect like the pros, increasing response rates and ROI on your efforts.

Unlinked Mentions: Hidden Gems in Your SEO Treasure Chest

Explore how unlinked mentions can be a goldmine for your SEO. Learn practical tips on identifying and converting these hidden gems into powerful backlinks.

Internal Linking: The Secret Weapon for SEO

Master the art of internal linking for SEO! Learn how to connect your website's content to enhance navigation, improve rankings, and drive organic traffic.

Mastering Backlink Monitoring: A Strategic Guide for SEO Success

Unlock your website's SEO through backlink monitoring. Discover tools, techniques, and strategies in our guide to stay ahead in the digital landscape.

Outbound Links and Their Impact on SEO

Explore how outbound links enhance SEO performance and site credibility. Dive into strategies for selecting high-quality external links to boost your SEO.

How to Use Linkable Assets for Link Building

Master link building using linkable assets with our guide. Boost your website's authority and SEO rankings with strategic content creation and utilization.

What Is Contextual Link Building for SEO?

Ditch the spammy methods and discover the magic of contextual links. This post gives the secrets to earning natural, high-quality links that Google loves.

The Ultimate Guide To Broken Link Building in 2025

Broken link building involves locating relevant broken pages and links and then reaching out in an effort to turn them into backlinks to your own site.

Nofollow Backlinks vs. Dofollow Backlinks

Learn about nofollow backlinks vs dofollow backlinks with our expert insights on when to use each, and how they affect website rankings and credibility.

How Focusing on Link Equity Will Improve Your Link Building

Link equity is crucial to success when link building. Carefully choosing domains that will pass more link juice to your site helps improve rankings faster.

How to Find Competitor Backlinks

Want to find competitors backlinks and improve rankings? We show you how to do competitor backlink analysis to gain the best links for your site.